Tyler Mayforth
Communications | Digital Marketing | Social Media
I’m currently the Communications Manager for the U.S. Track & Field and Cross Country Coaches Association (USTFCCCA), based in New Orleans, Louisiana. Before my promotion from Communications Assistant, I spent award-winning years on both sides of the newsroom desk: first as a beat writer and later sports editor at the San Marcos Daily Record in Texas, then exploring the creative side as a page designer and online producer at the Athens Banner-Herald in Georgia.
But enough about the past—I’m thriving in the present and excitedly exploring what’s next.
Through a deliberate, data-driven strategy, I’ve helped USTFCCCA’s digital presence thrive. Our website has surpassed 5 million visits every year since 2021 and is on pace to do it again in 2025. On social media, I unified our voice and grew our audience—boosting followers on X (Twitter) and Instagram by 76% since 2021, including a 15% jump on Instagram in just the past year.
As a content creator, I am fluent across writing styles—whether feature, informative, or somewhere in between—and in recent years, I expanded my skills as a graphic designer and video editor, continually sharpening my craft with the Adobe Creative Cloud. I'm equally comfortable behind or in front of a camera and microphone, with extensive experience producing podcasts and telling stories in every medium.
Ultimately, I am seeking opportunities with upward mobility that challenge me creatively.